The Sound of Tomorrow Award
About This Category
This award recognises an emerging music artist who has used digital platforms creatively and consistently to promote their music, build momentum, grow an audience and break through as a notable new music talent.
Eligibility
Artist must have released music between March 2025 and May 2026. Must demonstrate consistent use of digital platforms to promote their music and engage their audience.
Judging Criteria
Creative use of content to promote music. Social media adoption (challenges, remixes, behind-the-scenes, storytelling). Audience growth & engagement. Consistency & longevity of content output.
Creativity
Creative use of content to promote music
Social Media Adoption
Social media adoption (challenges, remixes, behind-the-scenes, storytelling)
Engagement
Audience growth & engagement
Longevity
Consistency & longevity of content output
Entry Requirements
Short Motivation, 150–300 words explaining how the artist has used content creation to promote their music and why they should win. Analytics / Engagement Metrics (optional but encouraged): Content views, follower growth, shares, likes, comments, and streaming metrics (plays, saves, downloads).
Enter This Category
Think you have what it takes? Submit your best work and stand a chance to win R10,000 worth of prizes plus industry recognition.
Enter This Category